How to Handle College Deferrals, Waitlists Rejections

You worked hard in high school to earn high grades. You put in the time to research and visit colleges. You studied for and did well on important standardized tests. And you carefully completed and submitted all of your college applications. Unfortunately, all of that effort doesn’t guarantee an acceptance letter, especially if you’re applying to some of the country’s most selective colleges. Realize, however, that you can take steps to improve your admission chances even if your application has been deferred, waitlisted, and in some cases, rejected. You’ve Been Deferred. What Now? Applying to college through an Early Action or Early Decision option is definitely a good idea if you know what school you want to attend, for your chances of admission are likely to be significantly higher than if you apply through regular admission. Students who apply early receive one of three possible outcomes: an acceptance, a rejection, or a deferral. A deferral indicates that the admissions folks thought your application was competitive for their school, but not strong enough to receive an early acceptance. As a result, the college is deferring your application so that they can compare you with the regular applicant pool. This limbo can be frustrating, but it isn’t time to despair. Plenty of deferred students do, in fact, get admitted with the regular applicant pool, and there are several steps you can take when deferred  to maximize your chances of being admitted. In most cases, it can be to your advantage to write a letter to the college to reaffirm your interest in the school and present any new information that strengthens your application.   How to Deal With College Waitlists Being placed on a waitlist can be even more frustrating than a deferral. Your first step is to learn what it means to be on a waitlist. Youve essentially become a back-up for the college in case it misses its enrollment targets. Its not an enviable position to be in: typically you wont learn that youve gotten off of a waitlist until after May 1st, the day high school seniors make their  final college decisions.   As with college deferrals, there are steps you can take to help you get off a waitlist. The first, of course, is to accept a place on the waitlist. This is certainly something you should do if you are still interested in attending the school that waitlisted you.   Next, unless the college tells you not to, you should write a letter of continued interest. A good letter of continued interest  should be positive and polite, restate your enthusiasm for the college, and, if applicable, present any new information that could strengthen your application. Keep in mind that you are most likely going to need to make your decision about other colleges before you learn whether or not youve gotten off a waitlist. To be safe, you should move forward as if youve been rejected by schools that waitlisted you. Unfortunately, this means that should you get off a waitlist, you may need to forfeit your admissions deposit at another college. Can You Appeal a College Rejection? Whereas a deferral or waitlist places you in admissions limbo, a college rejection letter is typically an unambiguous conclusion to the application process. That said, at some schools in some situations, you can appeal a rejection decision. Be sure to find out whether or not the college allows appeals—some schools have explicit policies stating that an admissions decision is final and appeals are not welcome. There are, however, some situations that warrant an appeal. This can include a clerical error on part of the college or your high school, or a major piece of new information that strengthens your application. If you conclude that you are in a situation where an appeal makes sense, youll want to employ strategies to make your appeal effective. Part of the process, of course, will involve writing an appeal letter to the college that politely outlines the justification for your appeal. Be Realistic About Your Chances In all of the situations above, its important to keep your admissions chances in perspective. You should always have a plan in place should you not be admitted. If deferred, the good news is that you werent rejected. That said, your admissions chances are similar to the rest of the applicant pool, and highly selective schools send out far more rejection letters than acceptance letters.   If youve been waitlisted, you are more likely to stay on the waitlist than to be admitted. You should move forward as if youve been rejected: visit the schools that have accepted you and choose to attend the one that is the best match for your personality, interests, and professional goals. Finally, if youve been rejected, you have nothing to lose by appealing, but it is certainly a Hail Mary effort. Like a student who has been waitlisted, you should move forward as if the rejection is final. If you get good news, great, but dont plan on your appeal being successful.

The Long Hour - 1084 Words

The evening distinctly had ended on a marvellous night; however it had not been without its difficulties. More often than not, Eponine as well as Enjolras argued in whispers about her close proximity. The arguments usually consisted of a grinning Eponine, and a flustered Enjolras. Then, the political arguments between Marius and Enjolras voraciously came, which Eponine had zealously become immune to. It was amusing to behold the Fauchelevent’s bewildered expressions. Nevertheless, Enjolras had improved his people skills enough to survive the night without banging doors and spitting fire. Dare he think it; he would not mind another chance to coincidentally meet with the family. The stars twinkled above them as Enjolras mightily stood in the doorway, his body chilled from the night air. â€Å"Monsieur Enjolras, I enjoyed your company tonight.† Under his elbow were two books, Monsieur Valjean passed the two mighty volumes in Enjolras’ arms. â€Å"These are two books I have enjoyed in the past; I thought you might enjoy them.† Enjolras thanked him with warm gratitude, if there was a gift he would always cherish; it was the beauty of the written word. Modestly, Valjean shook Enjolras’ hand for the last time in the night and bid au revoir. Under the light, Cosette’s dress shone with a lavender glow. With a cherishing smile, she pressed a chaste kiss against his cheek. Surprisingly, he did not mind the innocent gesture. â€Å"Thank you for the dinner, Cosette.† He, subconsciously, glanced atShow MoreRelatedThe Long Hour525 Words   |  3 PagesI entered the room wincing with a feel of a deep pulsating sensation over my head. There is a feeling that my head is bouncing like a ball in a soccer field and a constant blink-blink sound is being transmitted internally into my ears. The tingling sensations in my legs and arms with flashes of light before the start of this sensation made me anxious. I looked around the room and saw few more people sharing their pain and feelings with their loved ones. Everyone seemed in problem and is frowningRead MoreThe Hour Long Drive Back1342 Words   |  6 PagesThe hour-long drive back to the city gave both men the time they needed to cool off. However, a moody silence still blanketed the atmosphere, making it all the more difficult for Booker to impart the news he knew would destroy Tom’s world. On edge, he waited until Tom was sitting down in their ap artment before broaching the subject. â€Å"There’s something I need to tell you.† Although not surprised by the statement, the flicker of foreboding churning Tom’s stomach rose to a nervous flutter in his chestRead MoreEthical Issue of Long Work Hours1741 Words   |  7 Pages Ethical Issue of Long Work Hours Xinyu Zhou Grad 6 Taught by Dr. Mark Smith Introduction Today, long work hours have become a significant issue. For employees’ health and the normal operation of the society system, ethical issue of long work hours should be cared more. Countless evidence shows that long work hours increase the workers’ risks for injury and disease. For instance, a research by American government estimates that long work hours increase the possibilitiesRead MoreNegative Outcomes Of Long Hours Online Essay1007 Words   |  5 PagesOutcomes of long hours online On November 14, NPR radio lab published an article about the negative outcomes of long hour online. There is a study from the journal Clinical Psychological Science, which finds that more than 3 hours spending with hi-tech pre-day might cause depression and suicide thoughts among teens. The team who published the study made a nation survey that ask half of million teen who are in age 13 to 18 questions about the meaning of lives. They found answers that are feelingRead MoreWorking Long Hours Is Part Of Being A Nurse Essay1454 Words   |  6 PagesOvertime: Mandatory or Choice Assess the Situation Working long hours is part of being a nurse. Each shift requires both mental and physical stamina. But what happens when you get to end of a long shift only to find out there is no one coming in to take your place? Unfortunately, that is sometimes the case. For example, a charge nurse in Massachusetts was faced with working 16 hours when a member of her nursing staff did not come in for their scheduled shift. She did not volunteer for overtimeRead MoreWorking Long Hours And Its Effect On Family Life1806 Words   |  8 PagesWorking long hours has become a tradition in modern society. Although it was postulated from the past that today’s society would have too much free time, this has turned out to be a sharp contradiction. In this paper, an examination of working long hours is examined with respect to how this habit became a norm, how it is propagated, and its effect on family life. Working long hours is a result of scarcity of resources in society. Long working hours is now a norm for society. This custom becameRead MoreWorking Long Hours And Its Effect On Family Life1812 Words   |  8 PagesWorking long hours have become a tradition in modern society. Although it was postulated from the past that today’s society would have too much free time, this has turned out to be a sharp contradiction. In this paper, an examination of working long hours are examined with respect to how this habit became a norm, how it is propagated, and its effect on family life. Working long hours is a result of scarcity of resources in society. Long working hours is now a norm for society. This custom becameRead MoreWorking Long Hours Is More Complicated Than What People Believe1630 Words   |  7 PagesWorking Long Hours Is More Complicated Than What People Believe In the article, â€Å"You Really Don’t Need To Work So Much†, author Tim Wu believes that part of the American character is to prefer work to leisure time; therefore he provides an enlightening solution through which white-collar workers can confront this damaging work system. According to Wu, the majority of American professionals like taking pride about the job they have, want to seem important in the eyes of society and worry about theRead MoreAfter A Long Seven-Hour Day, Have You Ever Noticed A Kindergartner1014 Words   |  5 PagesAfter a long seven-hour day, have you ever noticed a kindergartner who seems extremely exhausted? Their brains have been powered on all day and haven’t had the time to fully recharge. Are they sleep deprived, we wonder? Therefore, while researching many sources, a study was found which focused on four and five-year-old’s memory following a nap. According to Kurdziela, Duclosb, Spencer (2013), study results demonstrated that children had better memory recall following a nap than when they hadRead MoreThe A New Progressive Incidence Where So Many People Working Long Hours?1764 Words   |  8 Pagesprogressive incidence where so many people working long hours. Mostly, the definitive reason given is so that they can make ends meet in the modern society where the cost of living has to be supplemented by an extra sacrifice to devote more into work. The expectations seemed like guarantees: later on, working hours would be short and get-aways or vacations long. Our grandchildren, figured John Maynard Keynes in 1930, would work around three hours a day— and likely just by decision. Economic advancement

Black Boy Free Essays

Midterm Paper The Many Hungers in Black Boy We often find ourselves thinking â€Å"Man I am so hungry! † after going without eating for Just a few hours. If you really think about it we only go without eating for small periods of time. Have we ever really experienced hunger? Real hunger for that matter, hunger like Richard faces in Black Boy. We will write a custom essay sample on Black Boy or any similar topic only for you Order Now The kind of hunger he experiences are not evident in a society in which we live. Hunger for us is skipping a meal or not finding anything that will please our appetite. This is not even comparable to the days that Richard endures without eating any food. There is not only physical hunger present in the novel Black Boy, Richard suffers from educational and emotional hunger. Richard longs for conversation and love from others and books to read or some sort of education. Most people often take these for granted but it is the only thing that Richard desires. The hunger in the novel Black Boy by Richard Wright serves as a magnet that pulls us through the story of Richard’s emotional, physical, and intellectual hunger. Richard is faced at a very early age and for most of his life with experiences of hysical hunger, starvation. Hunger stole upon me slowly that at first I was not aware of what hunger really meant. Hunger had always been more or less at my elbow when I played, but now I began to wake up at night to find hunger standing at my bedside, staring at me gauntly† (16). Richard seemed to starve quite often but after his father left he seemed to have constant starvation. Starvation seems to happen a good deal throughout R ichard’s life. The type of hunger Richard describes seems to be very painful, a kind of pain that one can’t even imagine. Once again I new hunger, biting hunger, hunger that made my body aimlessly restless, hunger that kept me on edge, that made my temper flare, that made my temper flare, hunger that made hate leap out of my heart like the dart of a serpent’s tongue, hunger that created in me odd cravings† (119). Since hunger is always present in Richard’s lifestyle it seems as if he cannot imagine eating a simple meal every day. To us a simple meal may not seem like such a big deal, but to Richard, and many who suffered like Richard during this time, a simple meal is a miracle. The weakening and ainful piercing hungers are evidence that where the poverty happened in the Jim Crow South. Richard does not only suffer from physical hunger, he also suffers through emotional hunger throughout the text. He desires attention from people, attention from his family. Richard does not receive much attention at home so that impacts his relationship with others. He does not know how to associate with others. This causes a problem for Richard, when he finally leaves home he does not know how to associate with others. He cannot understand the friendly gestures of those around him. Nevertheless, I was so starved for association with people that I allowed myself to be seduced by it all, and for a few months I lived the life of an optimist† (178). Richard grew up in a very hostile nome environment which made him not only yearn for food but for love and affection. Another issue that helped contribute to Richard’s emotional hunger is the issue of blacks and whites. Richard does not seem to understand the relationship between the two groups of people. â€Å"l wanted to understand these two sets of people who lived side by side and never touched, it seemed, except in violence† (54). Richard viewed the treatment toward him and the others as wrong, but he dare not go against it. He seemed to have accepted the segregation, but he never let the white people go far in how they treated him. Richard wanted to be able to speak his mind, but he was always told to hush up and he did not want to be treated poorly by the whites. The idea of this was hard for Richard to overcome so he ended up moving to the North. The emotional hunger that Richard faces often led him to loneliness or grief. The biggest hunger the Richard had to suffer through would be his hunger for ducation. Richard longed for an education. He is a bright boy yet there is no encouragement for him to succeed and learn. There was no encouragement to learn because Negro children of the south did not grow up to be successful. Many of the blacks during that time seemed to settle, settle for ignorance and illiteracy. Richard however, decided to take advantage of the little opportunities that presented themselves. He longed for an education even more after meeting Ella, the school teacher. He stated â€Å"†¦ as much afraid of her as he was attracted to her† (38). The attraction allows him to overcome his fear and ask her about her books, which further awakens the hunger of knowledge. Richard tried to learn and read. â€Å"l hungered for the sharp, frightening, breathtaking, almost painful excitement that the story had given me, and I vowed that as soon as I was old enough I would buy all the novels there were and read them to feed that thirst for violence that was in me, for intrigue, for plotting, for secrecy, for bloody murders† (46). Richard loves to read and write. He is very curious and wants to learn as much as he can. He learns a lot through his experiences rather than a school setting. He gets very excited when he learns new things. â€Å"†¦ l had learned to count to a hundred and I was overjoyed†¦. I would read the newspapers with my mother guiding me and spelling out the words. I soon became a nuisance by asking far too many questions of everybody† (26). The quest for Richard’s learning never seemed to be conquered. Richard suffered through many hungers that we may never experience, we are privileged. His emotional, physical, and educational hunger seem to impact him ignificantly. Even with all odds stacked against him, Richard prevails and succeeds against all odds. As an adult living in the North, he conquered the obstacles and is stronger than most living around him. Richard survives through these hungers with his great endurance. â€Å"Whenever my environment had failed to support or nourish me, I had clutched at books†¦ † It seemed as if Richard would use his hungers against each other in turn making him a stronger person. Richard endures a lot in the text, much that people in our society today could not survive. How to cite Black Boy, Papers

Tyeps of Marketing

Question : Discuss about the Types of Marketing ? Answer: Introduction The assignment is about the appropriate benchmarks and milestones that would be used to maximise the opportunities of Qantas airways so that future success can be ensured. These are the alternative future futures that could occur in the organisation so that different environmental challenges can be met. Qantas airways are the largest airline company of Australia and also renamed as one world Airline alliance. The company pays attention on its benchmarking process so that it can meet challenges of external and internal environment. It focuses and adopts benchmarking standards like Total quality management and it needs to adopt some benchmarking standards for its future success.Qantas is the most popular airline of Australia and it is also the largest one if the fleet size is compared. The airline has 65% of share in the total airline market of Australia. Being the biggest airlines of Australia, it needs to adopt some benchmarking so that it could achieve its future objectives. Benchmarking Benchmarking is the process where the business and its performance have been compared to the performance of the industry. It is the ongoing process which improves the performance of the organisation. It also helps in identifying the gaps in the processing of organisation and helps in achieving the competitive advantage in the industry (Singh, 2016). Qantas being the leader is the aviation industry in Australia has to measure its performance continuously so that its performance can be improved and it can maintain its competitive position. It is already discussed above that Qantas Airways is planning to improve its operations by creating sustainable environment for its stakeholders, by developing technologies for the effective operations and by creating and developing a good service culture in the organisation. There are competitors benchmarking and also a strategic benchmarking. Competitive benchmarking helps the company to evaluate its position in the industry while strategic benchmarking is used in the case of evaluating and analysing the performance of the company (Min Min, 2015). Benchmarking is one of the strategies to facilitate Qantas airways for designing a successful model in the airline industry and it proved as a benchmark for many other airlines in Australia and the world. It not only helps in achieving the objectives of the business but also helps in minimising the costs and maximising the profits. One of the technique or practice to measure the performance of the Qantas airways is performance benchmarking (Mehta et al., 2015). To develop and implement any strategy, it is very important to measure the performance of the company. Performance benchmark is the process which recognizes the best practices which helps the company to improve its performance. Time frames are set and the standards are fixed according to which the company has to maintain its operations so that the standards can be met and the efficiency and performance of the company can be improved. There is a process of benchmarking which is an ongoing process and helps in achieving the goal s (Wang, et. al., 2014). Future benchmarking practices for Qantas Airways Qantas is a strong performer of the year 2015. It also strived and gave its maximum to make its balance sheet strong and to provide maximum returns to the shareholders. The employees of Qantas are hardworking and they are committed to bring best performance in the business for laying foundations for its growth. It continuously brings new and innovative services to meet the demands of the passengers and take part in certain programs which are designed for building the sustainable future for the business and societies. Sustainability is in the strategies of the company (Sarina Lansbury, 2013) . (Source: https://centreforaviation.com/analysis/qantas-heads-towards-a-full-year-aud1-billion-profit-and-now-needs-to-look-for-market-growth-211539) The above graph shows that the performance in 2015 increased to a great extent for Qantas in total.In the highly uncertain business environments, the businesses have to set its strategies to shape its future. Qantas can adopt a range of alternative futures for responding to the different environmental changes. There are considerable changes in the external environment of Qantas like the trends and changes in society, cultural diversity and demographic changes, changes in technology and environment. The following are the alternatives which leads it to success: Working with the customers, environment and communities Qantas is among the first few airlines which introduced the carbon offsetting program. It does not provide any profits to the company but the funds which are collected are used to purchase the carbon offsets. Qantas can run these types of programs in future so that the social and environmental goals can be met. For this Qantas is planning to expand its range of offset programs so that carbon can be offset. They are also expanding their business with the benefit of environment by collaborating with the tour operators of Australia who work on the sustainability (Abdullah, et. al., 2016). (Source: https://investor.qantas.com/FormBuilder/_Resource/_module/doLLG5ufYkCyEPjF1tpgyw/file/annual-report/qantas_annual_review_2015.pdf)The company also planning to work on the reduction of the wastage of electricity, water and waste. It plans a strong sustainable future for all the stakeholders of the company. The company also cares for its employees, to maintain their safety and security. The company is aiming to implement a long term strategy so that the significant Workforce involvement can be achieved (Maimbo and Melecky, 2016). The company also runs different programs which focus on preserving the employees from the injuries and many other risks. The company strives to maintain an environment which improves safety in the business and encourages trust and confidence in the employees of Qantas (KUZEMKO, 2015) The company has the highest priority of saving its customers and employees so that collaboration can be maintained between the company, employees and the customers. Technology Qantas has the main focus on technology in future growth plans. It developed a strong turnaround strategy which brought the company back into profits. The airline business is not easy in terms of costs and profits which is dependent on the prices of fuel in the international market. The company is planning to focus on technology and digital strategies in future to differentiate from the competitors (Qantas airways limited: Travel tourism - company profile, SWOT financial analysis, 2016).For the company, new technology is the priority and the company uses its customer relationship extremely well to create its new business. The company is investing in the areas which matters to its customers. The airline company developed its technology for the savings of time and to provide convenience to the customers. It also focussed on the digital transformation where it enhanced the experience of the customer through social media where the customer service is provided 365 days in a year. The co mpany is also planning to develop a mobile application and is planning to develop its own digital channels to enhance the customer experience (Oxenbridge, et. al., 2010). The company is also planning to strengthen its technology for protecting the business against cyber risks. In the next 10 years, the company is planning to operate with latest technology which takes it better than its competitors. For which, it has to consider various external environment of the company. The Qantas group is among the leading ones in the industry and it has made many investments in its services to make them better. The company has already made many improvements in the recent years and started providing many new services so that it can build up new customers and entertain the existing ones (Sarina Lansbury, 2013). The airline company has started investing in new projects to achieve more customers and markets. The company focuses on the customer satisfaction thorough its services and is a proud brand because it receives highest ratings from its customers. It aims at providing safety to its customers and minimise the risks. For this, the company is running many projects of research for providing the best services to the customers and maximum satisfaction to them. For this, it involves its people by supporting and empowering them so that the main objectives of the business can be met. The company runs training programs to unite their people and to empower them. These prog rams are committed to develop leadership skills in the employees and the company has a diverse workforce which shows the multicultural Australia. The company promote this diversity as its strength. The company focuses on maintaining the gender equality, indigenous employment and flexibility between the Woking hours (Sarina Lansbury, 2013). The company uses New Promoter Score (NPS) to benchmark its performance and the feedback from the customers goes directly to the employees. It helps the company in taking the strategic decisions and in improving the experience of the travellers. Benchmarking is the process which has to be followed with sufficient time and efforts. Companies nowadays follow benchmarking without devoting time and efforts which leads to poor results of benchmarking. Benchmarking is the tool for future and is the most commonly used tool for improvement in the organisations (Albertin et al., 2015). The techniques of benchmarking which can be used by Qantas for improvement in technology, services and cultures and for creating the sustainable environment for stakeholders are Corporate social responsibility system, customer surveys and knowledge management (Okhrimenko, 2016). Bringing sustainability to businessCorporate social responsibility systems Corporate social responsibility is the term which encourages the company to make a good impact on the society, customers, environment and other stakeholders. Qantas aims at developing a sustainable business for its customers and environment which shows that it has to undertake corporate social responsibility activities to fulfil the same. Benchmarking is done on the basis of corporate social responsibility and different points and aspects are considered in this like how many environmental initiatives are taken by Qantas to reduce harmful impacts on the environment (Carroll, 2015). Which all social activities it has understand to crate positive impact on the societies and communities like how it strives to provide benefits to its employees, what all health and safety policies are adopted by the company? It also follows the product responsibilities like how the product or services are being produced and how they are provided to the customers, ethics are been considered over here. It al so involves the analysis of political contributions of the company, anti-corruption activities and the other practices for the betterment of societies. After following this benchmarking process, it is seen that Qantas airways has won many awards for performing its sustainability like Eco- aviation award in 2013, Australian business award for sustainability in 2015, etc. the company has been identified as the sustainability leader in the country and in its industry (Kusunoki, 2016). It focuses on the environmental, social and governmental practices which help in improving the societies, environment and relations of the company with the government.Client surveys This is the tool through which the customer satisfaction of the company is measured. In future, Qantas airways are aiming at providing the customer services and culture to the customers and to the employees which benefits them the most. Customer surveys are the tools which help in collecting the information about the customers and helps in tracking the changes in the satisfaction levels of the customers and for identifying the customers who are at risk. Some of the companies conduct client satisfaction surveys to know the feedback of the customers so that the potential impact on the business can be known. It is very important to know what customers feel so that the business can provide the customers with the expectations they have from the company. Client satisfaction surveys are used by Qantas because they serves as a benchmark to perform and provide the services to them which fulfils their needs and demands. It helps the company to work in collaboration with its customers and helps in meeting the competition. The data of customer surveys are compiled to form a benchmark report. The results of the customer surveys are set as the benchmarks and the surveys are repeated to know whether it is moving in the right direction. Knowledge management It is the process through which the knowledge is created, stored, shared and used for managing the organisation and its operations. It involves using the knowledge for achieving the business objectives. It involves efficient handling of information and the available resources in the organisation (Shokri-Ghasabeh and Chileshe, 2014). It provides a baseline to the organisation. The assessment of knowledge management identifies the required elements which are missing in the organisation to create and develop an effective knowledge management framework. Qantas is aiming to develop and adopt latest and efficient technologies for effective operations and for better business performance. It requires a pool of knowledge to develop and implement such technologies (Borjigen, 2015). This knowledge is then used by the organisation to run effective programs andsystems. The knowledge is updated at regular intervals to match the industry requirements. The assessment of knowledge management will be directly compared to the competitors in the industry and then the comparison is made as to which organisation has better knowledge management. It helps in making the organisation aware about different tools and techniques which can be used to achieve the set objectives of the organisation. So, knowledge management is another benchmarking tool for meeting the challenges of the future of the business and achieving the set objectives. Milestones to achieve these benchmarks S. No. Particulars Milestone 1. Working with the customers, environment and communities July 2017 2. Technology December 2017 3. Service and culture April 2017 4. Corporate social responsibility systems December 2017 5. Knowledge management Jan 2018 6. Client surveys Completed and ongoing The action plan to achieve the benchmarks Benchmarking has a very strong future. It is a strong indicator for achieving the set goals. Benchmarking provides an opportunity to provide knowledge and innovation which are then used to achieve the objectives of the company. It main idea is to develop an understanding in the business as to how the business can improve in comparison to others. Benchmarking has the process which is divided into different stages (Singh, et. al., 2016). These stages are as following: Planning and analysis: First of all, to improve the operations and practices of the company for future, the company has to devote its time for planning of the whole benchmarking process. Here the management of Qantas has to identify the opportunities and then prioritizing the activities according to their importance. It is to be decided that what is to be benchmarked. Like in Qantas airways, the services and culture has to be benchmarked. Also, the technology has to be benchmarked. So, the processes of service delivery and technology will be considered. The most critical processes which require bench marketing will be identified (Walsh, 2011). In the phase of analysis, the information which has been collected will be analysed and then the process of improvement will be developed after that. The company will have to set a goal to achieve from the benchmarking process. The techniques of benchmarking will be decided and the cost benefit analysis will be done (Elskamp et al., 2015). Integration Integration maintains the relationship between the two stages of planning and analysis and the Act onstage. It recommends the action plan for the success of the project. The strengths and weaknesses will be analysed for the company and recommendations will be given related to processes, job responsibilities, staff involved and the use of technology (Min Min, 2015). Action plan This is the last phase of this process in which process is continued. Here the action plan will be developed for the implementation where all the targets and the time duration consumed in achieving those targets will be discussed. Here the responsibilities of the management regarding the process will be discussed and the process will be continued to achieve the milestones (Zurell et al., 2016). The activities have to be reviewed for reviewing their performance and to ensure the benefits of the process. Recommendations The recommendations are given at last, after reviewing the whole process. This involves recognising the gaps and filling them to achieve the set objectives. Conclusion The assignment report focuses on the benchmarking methods which are used to fulfil the objectives of the business which has been set for future of the business to respond to different environmental changes. The assignment consists of the explanation of benchmark and its techniques. The process of benchmarking has also been discussed to explain how the milestones will be covered step by step. This covers the range of alternative futures of the organisation so that the available opportunities can be maximised. References Abdullah, M., Chew, B., Hamid, S. (2016). Benchmarking key success factors for the future green airline industry.Procedia - Social and Behavioral Sciences,224, 246-253. doi:10.1016/j.sbspro.2016.05.456 Albertin, M. R., Pontes, H. L. J., Frota, E. R., Assuno, M. B. (2015). Flexible benchmarking: A new reference model. Benchmarking: An International Journal, 22(5), 920-944. doi:10.1108/BIJ-05-2013-0054 Borjigen, C. (2015). Mass collaborative knowledge management. Program: Electronic Library and Information Systems, 49(3), 325-342. doi:10.1108/PROG-02-2015-0023 Carroll, A. B. (2015). Corporate social responsibility. Organizational Dynamics, 44(2), 87-96. doi:10.1016/j.orgdyn.2015.02.002 Elskamp, F., Kruggel-Emden, H., Hennig, M., Teipel, U. (2015). 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